Smart Brief · Owner: Camille (you)

EV charging offer — Europe launch

70% complete· just now

Decisions only you can make

0 of 3

Launch date

Why we ask: Studio capacity and market translations are scheduled backwards from this date.

Success measure

Why we ask: Approvers need a measurable goal, and it decides which channels we recommend first.

Production budget

Why we ask: Decides how much can be made by the studio versus self-service.

Launch key visual + 7 market versionsNew offer needs a hero imageExpert studio
Landing page per marketBuilt from the approved EV templateYou can do this
LinkedIn + paid social setYour audience responds best hereYou can do this
Installer explainer video (adapt)Approved film matches 80% of the needAdapt existing
Partner sales one-pagerDistributors in 5 markets requested itYou can do this

EVlink Pro hero photography

Cleared for all EU markets until 2027

Saves ~6 days

Charging-at-work explainer (30s)

Subtitles in 9 languages

Saves ~9 days

Green Premium claim blocks

Legal-approved wording

Saves Skips a legal review

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